Monday, February 08, 2010  10:40:09 PM

Urban Outfitters’ Terrain Posts 23 Percent Increase for Q4, 11 Percent Increase for Year

2/5/2010 10:23:27 AM

Kansas IGC to Open Ninth Location

2/1/2010 4:58:14 PM

Bachman’s New Store-Within-a-Store Spotlights Eclectic ‘Gift and Home’

1/25/2010 2:12:58 PM

Washington IGC Adds 10,000-Square-Foot Greenhouse as Part of ‘Local’ Focus

1/25/2010 1:25:35 PM

Border Concepts Names New National Sales Manager

1/20/2010 11:00:03 AM

Dave Meder, Home & Garden Showplace, Announces Retirement

1/19/2010 8:30:34 AM

Homestead Gardens Expands with Second Store

1/18/2010 3:40:45 PM

Target Buys Smith & Hawken Brand

1/18/2010 11:42:00 AM

Southern Living Plant Collection Adds Offerings for Spring

1/13/2010 10:09:03 AM

South Florida Growers Weathering Cold Snap

1/12/2010 11:49:44 AM

More News...

Hunt’s Promises ’Backyard Garden Fresh’

There’s no denying the veggie gardening craze sweeping the nation. Even Hunt’s is hot on it, touting its canned tomato products as "backyard garden fresh" in a nod to the demand for the special flavor that comes direct from the garden. At its website and in other marketing materials, the company states, "Hunt’s is the only leading brand to FlashSteam its diced, stewed and whole canned tomatoes, which helps keep the backyard garden fresh taste."

This fall, the company launched a promotion, inviting consumers to apply to host Backyard Garden Fresh House Parties. Of the 10,000 people who applied, Hunt’s selected 1,000 winners, who were provided a package of "party essentials" for their alfresco celebrations. The host received four "VIP" Hunt’s coupons and an apron, as well as silicone spatulas, sweet basil seed packets and Hunt’s coupons for all of the house party attendees. Menu ideas and recipes were provided by the company, as well as other creative party planning ideas, such as printable, customized party favors.